Corporate Training Team, Author at General Assembly Blog

3 Ways TripAdvisor Stays Ahead of Customer Needs

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Due to the rapid evolution in consumer behavior when browsing travel destinations online, TripAdvisor is a brand that is constantly working to stay on top of their customers’ desires, expectations, and digital behavior.

In the video above, Ravi Meta, VP of core consumer product at TripAdvisor, highlights three key methods for staying ahead of customers through both quantitative and qualitative feedback: Continue reading