As an entrepreneur, one of the earliest lessons I’ve learned is that big wins are the collection of many small steps. Many people have asked me how, as a solo founder, I managed to build a company with a customer base of 70+.
I wish I had a glamorous answer, but I don’t. The truth is that my company is the outcome of 5 years of 13-16 hour days and many, many dead-ends. My secret is that I’ve positioned each and every day as a baby step forward—an attitude that is even more critical now, since I’m working with my technical co-founder (and husband) to continue our core consulting and content creation business and bootstrap a series of products.
We stay sane by focusing on the small wins. Here are the tips that have helped us:
Earlier this year, the Harvard Business Review proclaimed that marketing is dead and that loyalty killed it. What does that really mean for established marketers and those looking to forge a career in the field of marketing?
In today’s business climate, consumers are frequently seeking solutions to their problems. Often, they’re able to find multiple possible solutions just from running a simple Google search. These solutions often come in the form of online tools that make us more productive at work, products that make our lives easier, and experiences that help us grow in both our personal lives and careers. On the flip side, you deserve to pursue meaningful work.
This means that the tools, products, and brands who are willing to offer as much value as possible to their prospective customers without requiring them pay or sign up for a 7 day trial with their credit cards, are going to build the most meaningful customer relationships.
Claire Hough, VP of Engineering at Udemy, recently dropped by General Assembly’s San Francisco campus to give our students some insight into the post-Web Development Immersive (WDI) job search. A veteran of the tech industry, Claire managed engineering at several startups before joining Udemy and has a wealth of knowledge when it comes to career advice. Read on for her top 5 lessons for new developers trying to find that first job.
I’ve wanted to be a writer since I was 11-years-old, but I never thought that I could make a comfortable income doing it. Throughout college, graduate school, and my first few years at work, I did everything that I could to escape my talent—I completed a statistics-based masters program, designed analytics frameworks for a digital marketing team, and landed in a strategic partnerships role.
All the while, I spent my evenings moonlighting on Craigslist, looking for writing gigs to support my full-time income and pay off my six-figure undergrad debt. Eventually, this extra, fun income overtook my $85,000 full-time job, and I had no choice but to quit my full-time job to pursue my childhood dream.
My writing business now generates six-figures of revenue per year, and I could not be happier. As a professional storyteller, I apply my skills in data and storytelling to help companies, VC firms, and higher ed institutions build stronger relationships with their audiences. Here are the steps that led me to where I am now.
Photo source: Google Creative Commons
Over the past few years, students and workers across the United States (and the world) have heard the battle cry to learn code. With over 120,000 open technology jobs in the U.S. alone, skilled professionals are needed to take businesses and technology to the next level. Some organizations, such as Code.org, have begun enlisting celebrities to learn code—using their influence to encourage others, particularly minorities in tech, to follow their lead.
While some celebs have unexpected backgrounds in technology, others are learning code for the first time. The range of individuals advocating for diversity in computing spans industries and age brackets—and some of them might surprise you.
Are you a web analytics junkie? If so, you might find yourself pouring through your Google Analytics reports on a daily basis. Although it doesn’t feel like it takes much effort, the time you spend navigating and configuring each report can add up. In this post, we’re going to show you a faster way to get your Google Analytics data via email reports.
Data visualization is a form of visual communication where data is presented in a pictorial or graphical format. By presenting complex data sets in a visual way, people can comprehend and analyze the information set faster and more clearly.
Alex Klein was an imaginative kid who didn’t know what he wanted to do with his life. He expressed his creativity through acting, art, and finally, non-fiction writing before entering grad school at Cambridge to study philosophy and politics.
This summer, we sent out an APB to find four talented women ready to join us in San Fransisco for a week-long exploration of the ever-changing world of tech.
We set up exclusive company tours, one on ones with peer mentors, VIP conference passes, and lunch with leading women in Silicon Valley tech. Our hope is to inspire and empower these women to pursue their interests in technology, entrepreneurship, and innovation at its epicenter.
Over 7,000 incredible women applied for this once-in-a-lifetime experience, and we’re thrilled to announce our winners!
Meet Tayo Akinyemi, one of four Women on the Rise winners who will be flying to San Francisco this fall for a week-long educational journey!
Tayo is the Executive Director of AfriLabs, a pan-African network of tech innovation hubs with 40 hubs in 18 countries. She is an African entrepreneurship and innovation enthusiast who began her career at an NGO dedicated to advancing women in corporate business. Since then she has focused, with varying degrees of success, on understanding how businesses are built and sustained for impact. Tayo has an MBA from Cornell University and a BA from Princeton University.
Keep up with Tayo on Twitter or LinkedIn.